End Of Year Donations
End Of Year Donations Want to increase your end-of-year donations? Make everything as simple as possible for your donors. Use a nice big donation button. And put it EVERYWHERE on your website and in your emails. Reduce the number of clicks that it takes to make a donation. One click on the donate button. One […]
Dunathan Consulting
Dunathan Consulting This month, we would like to give a shout-out to RBW Strategy’s partner Dunathan Consulting. Since she founded Dunathan Consulting in 2004, Andrea Dunathan has worked with a wide variety of clients – from global corporations to tiny non-profits – to make the best use of their people, processes, and technology. One of […]
Strategic Fundraising
Strategic Fundraising No matter when your organization’s fiscal year starts, the end of the calendar year is a great time to reflect on your nonprofit’s fundraising activities. For me, the Kenny Rogers song “The Gambler” has some important wisdom about strategic fundraising that I like to revisit. The chorus says, You got to know when […]
End Of Year Campaigns
End Of Year Campaigns When writing end-of-year campaigns, consider how you are framing your request for donations. Instead of focusing on a dollar amount that you want to raise, focus on the impact that you want to make during the holiday season or the coming year: How many people do you need to feed? How […]
Managing Multicultural Teams
Managing Multicultural Teams Many people assume that multicultural teams face challenges working together primarily because their communication styles differ, but that’s only partially correct. According to the authors of “Managing Multicultural Teams” from HBR’s 10 Must Reads series, several factors typically create challenges for multicultural teams that leaders and managers need to help address. First, […]
